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Legal · Version 1.0

Terms of Use

The rules and conditions governing the use of the MARKETING OS platform.

Last updated: 1 July 2026Version 1.0Angola · European Union · Brazil

Table of contents

01Acceptance of Terms02Definitions03Service Description04User Account05Plans and Credits06Acceptable Use07User Content08AI-Generated Content09Intellectual Property10Availability and Support11Limitation of Liability12Indemnification13Suspension and Termination14Changes to the Terms15General Provisions16Governing Law17Contact

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01

Acceptance of Terms

These Terms of Use (hereinafter the "Terms") govern the use of the MARKETING OS platform (hereinafter the "Platform", "Service", "we" or "our"), operated by:

Legal nameFREDERICO CANTEIRO DA SILVA - COMÉRCIO E PRESTAÇÃO DE SERVIÇOS, (SU), LDA
Tax ID (NIF)5003212467
Registered addressBenguela, Município de Lobito, Bairro Caponte, Rua Oliveira Cardonega
Contact email[email protected]

By creating an account, accessing or using the Platform, the user declares that they:

  • Have read, understood and fully accept these Terms
  • Have the legal capacity to enter into binding contracts
  • Are at least 18 years old, or have reached the legal age of majority in their country
  • Also accept our Privacy Policy and Cookie Policy
If you do not agree with any part of these Terms, you must not use the Platform.
02

Definitions

For the purposes of these Terms, the following definitions apply:

  • →User — an individual or legal entity that creates an account and uses the Platform
  • →Account — an individual registration that grants access to the services
  • →Company — the entity represented by the User on the Platform
  • →Brand Brain — the Platform module that stores the Company's identity and context
  • →Generated Content — text, images, videos, strategies, calendars and any other material produced by the Platform through AI
  • →User Content — data, files, images, logos and any materials provided by the User
  • →Credits — virtual units consumed to perform actions on the Platform
  • →Connected Social Media — Instagram, Facebook and other network profiles that the User authorises the Platform to access
03

Service Description

MARKETING OS is an AI-driven autonomous marketing platform that enables small and medium businesses to:

  • Centralise their brand identity (Brand Brain)
  • Run automatic audits of their digital presence
  • Generate monthly marketing strategies
  • Create editorial calendars
  • Produce content, designs and visual assets
  • Schedule and publish content on social media
  • Track results and receive recommendations

Some features may only be available on certain plans, markets or versions, and are rolled out progressively through feature flags.

The Platform is provided "as is" and may be subject to changes, improvements or adjustments without prior notice.

04

User Account

4.1 — Account creation

To use the Platform, the User must create an account by providing true, complete and up-to-date information. Authentication can be done by email and password, or through supported external providers (such as Google).

4.2 — User responsibility

The User is responsible for:

  • Keeping their access credentials confidential
  • All activity carried out on their account
  • Notifying us immediately in the event of unauthorised use of the account
  • Keeping their contact and billing details up to date
4.3 — Multiple users per account

The Platform allows a Company to associate multiple users with the same account. The primary account holder is responsible for the access granted and for the use made by authorised team members.

4.4 — Account suspension or deletion

We reserve the right to suspend, limit or delete accounts that violate these Terms, without any right to a refund of unused credits in cases of serious violation.

05

Plans, Credits and Payments

5.1 — Structure

Use of the Platform is based on two independent elements:

Plan

Determines which features are unlocked (Starter, Growth, Pro or others)

Credits

Prepaid units that fund the execution of actions (content generation, images, videos, publishing)

The available plans and credit packages, as well as their respective prices, are published on the Plans and Credits page and may be updated at any time.

5.2 — How credits work
  • Each action consumes a defined number of credits
  • The Platform checks the balance before starting an action; it never interrupts an action midway
  • When credits run out, the account is automatically suspended from new actions until it is topped up
  • Credits do not expire — the User can top up and use them whenever they want
  • Credits are non-refundable, except where required by law
  • Credits cannot be transferred between accounts
5.3 — Payment methods

Depending on the market, different payment methods are available:

MarketMethodRecurrence
AngolaManual bank transferPrepaid, no recurrence
Other marketsCredit card via StripeAutomatic monthly subscription, when applicable

For manual payments, the User must:

1Choose the plan and credit package
2Make the bank transfer to the indicated account
3Submit proof of payment on the Platform
4Wait for manual confirmation from the operator (usually within 24 business hours)

Once confirmed, the credits are added to the User's wallet.

5.4 — Billing

We issue an electronic invoice in accordance with applicable law. The User is responsible for providing correct billing details.

5.5 — Price changes

Prices may be adjusted at any time. Price changes do not affect credits already purchased, which retain their acquired value.

06

Acceptable Use of the Platform

The User agrees to use the Service lawfully and responsibly.

6.1 — Prohibited conduct

It is expressly forbidden to use the Platform to:

  • Generate or publish illegal, defamatory, offensive, discriminatory, violent, sexually explicit or hate-inciting content
  • Promote illegal activities, fraud, pyramid schemes or consumer deception
  • Infringe third-party intellectual property rights
  • Impersonate other people or brands, or falsify identities
  • Publish false, misleading or defamatory information about competitors or third parties
  • Run spam or phishing campaigns, or any form of unsolicited communication
  • Attempt to bypass technical limits, feature flags or billing systems
  • Exploit vulnerabilities, reverse-engineer, decompile or copy Platform components
  • Use the Platform to train competing AI models
  • Deliberately overload the infrastructure (DoS attacks, mass scraping)
  • Resell, sublicense or make access available to third parties without written authorisation
6.2 — Compliance with third-party rules

By connecting Social Media accounts, the User agrees to comply with the terms of use and policies of each platform, including Meta's Terms of Service and Instagram's Community Guidelines. Any violation of those rules is the sole responsibility of the User.

6.3 — Consequences of violation

Violating these rules may result in:

  • Immediate suspension of access to the Platform
  • Deletion of generated or published content
  • Account cancellation without a refund
  • Reporting to the competent authorities, when applicable
07

User Content

7.1 — Ownership

The User retains all intellectual property rights over the content they upload to the Platform (logos, images, text, company descriptions).

7.2 — License granted to the Platform

By uploading content, the User grants us a non-exclusive, worldwide, royalty-free and revocable license to use that content for the sole purpose of providing the Service — including storing it, processing it, displaying it in the dashboard, and using it as context to generate Generated Content.

7.3 — Responsibility for content

The User represents and warrants that:

  • They hold all necessary rights over the uploaded content
  • The content does not infringe third-party rights or any applicable law
  • The content does not contain viruses, malicious code or harmful material

The Platform reserves the right to remove content that violates these Terms or applicable law.

08

AI-Generated Content

8.1 — Nature of Generated Content

The Platform uses AI models to generate strategy, text, designs, images and videos based on the User's Brand Brain. The User must understand that:

  • Generated Content is produced by algorithms and may contain errors, inaccuracies or outdated information
  • The User is responsible for reviewing, validating and approving content before publishing it
  • The Platform does not guarantee the factual accuracy, legal compliance or fitness for a particular purpose of the Generated Content
  • AI may generate similar outputs for different users; the Platform does not guarantee absolute exclusivity
8.2 — Ownership of Generated Content

To the extent permitted by applicable law, the User holds the usage rights to the Generated Content based on their data, and may use it for commercial purposes related to the Company.

The Platform waives any exclusive ownership right over the specific output generated for the User's Company, while retaining all rights to the models, prompts, infrastructure and technology that produce that output.

8.3 — Legal limitations on AI-generated content

The User is responsible for:

  • Checking whether the use of Generated Content is permitted in their country
  • Complying with any AI-use disclosure obligations
  • Not falsely attributing human authorship to Generated Content, where required by law
8.4 — Automatic publishing

When the User authorises automatic publishing to Connected Social Media:

  • The Platform acts as a mere technical intermediary
  • Responsibility for the published content lies solely with the User
  • The User may revoke this authorisation at any time by disconnecting the social media account
09

Intellectual Property of the Platform

All rights to the Platform — including source code, design, brand, logos, institutional content, database, models, prompts and features — are the exclusive property of FREDERICO CANTEIRO DA SILVA - COMÉRCIO E PRESTAÇÃO DE SERVIÇOS, (SU), LDA or its licensors.

It is forbidden to:

  • Copy, modify, distribute, sell or rent parts of the Platform
  • Use our brand, logo or trade name without written authorisation
  • Remove copyright notices, watermarks or identifiers

Use of the Service does not grant the User any intellectual property rights over the Platform beyond the limited right of use described in these Terms.

10

Availability and Support

10.1 — Availability

The Platform is provided on a best-effort basis. We do not guarantee uninterrupted availability — there may be scheduled outages for maintenance, updates, or in the event of technical failures, external attacks or force majeure events.

The current status of the Service can be checked on the platform's status page.

10.2 — Support

We provide support by email at [email protected], with best-effort response times depending on the contracted plan.

10.3 — Dependence on third parties

Some features depend on external services (Meta Graph API, OpenRouter, fal.ai, among others). Outages, changes or discontinuation of these services may affect Platform features, without this constituting a breach of contract.

11

Limitation of Liability

11.1 — Disclaimer of warranties

To the extent permitted by law, the Platform is provided "as is" and "as available", without express or implied warranties of:

  • Fitness for a particular purpose
  • Commercial results, reach, engagement or conversions
  • Absence of errors, failures or vulnerabilities
  • Compatibility with the User's systems, devices or networks
11.2 — Maximum limit of liability

To the maximum extent permitted by applicable law, our total liability to the User is limited to the amount actually paid by the User in the 12 months preceding the event giving rise to the claim.

11.3 — Excluded damages

We are not liable for:

  • Loss of profits, loss of business opportunities or loss of revenue
  • Indirect, incidental, special, consequential or punitive damages
  • Data loss caused by third parties, failures of connected social media accounts, or acts of the User
  • Content published by the User on their social media
  • Business decisions made based on AI-Generated Content
  • Penalties, suspensions or blocks applied to the User by social media platforms
12

Indemnification

The User agrees to indemnify, defend and hold harmless FREDERICO CANTEIRO DA SILVA - COMÉRCIO E PRESTAÇÃO DE SERVIÇOS, (SU), LDA, its employees, agents and partners, against any claims, damages, losses, costs or expenses (including legal fees) arising from:

  • Breach of these Terms
  • Infringement of third-party rights (including intellectual property rights)
  • Content uploaded, generated or published by the User through the Platform
  • Improper or unlawful use of the Service
13

Suspension and Termination

13.1 — Termination by the User

The User can stop using the Platform at any time, by deleting their account in the settings or by sending a request to [email protected].

13.2 — Suspension by the Platform

We may suspend or terminate access, with or without prior notice, in the event of:

  • Breach of these Terms
  • Well-founded suspicion of fraud, abuse or misuse
  • Insufficient credit balance for the intended actions (automatic suspension until topped up)
  • Legal obligation or order from a competent authority
  • Discontinuation of the Service or specific features
13.3 — Effects of termination

In the event of termination:

  • Access to the Platform is revoked
  • The User's data is handled in accordance with the Privacy Policy
  • Unused credits are non-refundable, unless termination results exclusively from our fault
  • Provisions that by their nature should survive termination will remain in effect
14

Changes to the Terms and the Service

14.1 — Changes to the Service

We reserve the right to modify, suspend or discontinue features, plans or credit packages at any time. Material changes will be communicated with reasonable advance notice.

14.2 — Changes to the Terms

When we update these Terms:

  • We publish the new version on this page
  • We notify active Users by email at least 15 days in advance, in the case of material changes
  • Continued use of the Platform after the changes take effect constitutes acceptance of the new Terms
  • If the User does not agree with the changes, they must stop using the Platform and may request account deletion
15

General Provisions

15.1 — Communications

Communications between the User and the Platform will be made by email to the addresses provided, or through the communication features within the Platform.

15.2 — Assignment

The User may not assign their rights and obligations under these Terms without our prior written consent. We may assign our contractual position in the event of a merger, acquisition or corporate restructuring, by notifying the User.

15.3 — Severability

If any provision of these Terms is deemed invalid or unenforceable, the remaining provisions will remain in full force and effect.

15.4 — No waiver

The Platform's failure to enforce any provision does not constitute a waiver of the right to do so in the future.

15.5 — Entire agreement

These Terms, together with the Privacy Policy and other referenced legal documents, constitute the entire agreement between the parties regarding use of the Service, superseding any prior agreements.

16

Governing Law and Dispute Resolution

16.1 — Governing law

These Terms are governed by the laws of the Republic of Angola. For Users residing in the European Union, mandatory consumer protection provisions of the law of their country of residence prevail over these Terms, when applicable.

16.2 — Jurisdiction

The parties elect the courts of the Comarca de Luanda, Angola, as competent to settle any disputes arising from these Terms, expressly waiving any other, however privileged.

16.3 — Attempt at amicable resolution

Before resorting to any judicial proceedings, the parties agree to attempt to resolve the dispute amicably, within 30 days of written notice.

16.4 — European online dispute resolution platform

For Users residing in the European Union, the European Commission provides an online dispute resolution platform atec.europa.eu/consumers/odr.

17

Contact

For any question related to these Terms of Use:

General email
[email protected]
Technical support
[email protected]
Legal matters
[email protected]
Postal address
Benguela, Município de Lobito, Bairro Caponte, Rua Oliveira Cardonega
Send emailContact page →

By using MARKETING OS, the User acknowledges having read, understood and accepted these Terms of Use in their entirety.

MARKETING OSAutonomous marketing for SMBs

The autonomous marketing department for small and medium businesses.

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